Soft luxury. All textures welcome.

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Achieve a smooth, straight look with natural movement through our expert Medium Press service.
The Medium Press is a specialized hairstyling technique designed to transform coily, curly, or wavy hair into a smooth, straight finish with a medium hold that retains natural bounce and movement. Unlike more intense straightening methods, the Medium Press focuses on using controlled heat and tension with flat irons to sleeken the hair without making it overly stiff or lifeless. This technique is particularly popular among East African communities, including Ethiopian, Eritrean, Somali, and Swahili women, who often seek a polished look that maintains hair health. In Birmingham, clients choose the Medium Press for its versatility—it works well for various hair lengths from shoulder to waist-length and is ideal for both everyday wear and special occasions. Niyo Hair and Beauty in Birmingham excels in providing this service, ensuring each client achieves a flawless, long-lasting finish. With the help of jorra.ai, our booking assistant, scheduling your appointment is simple and convenient.
Book a Medium Press at Niyo Hair and Beauty for a sleek, professional finish that lasts.
With proper care, it can last up to 4-6 weeks, depending on hair type and maintenance.
It works best on coily, curly, or wavy hair textures seeking a straightened look.
Yes, use jorra.ai or our website to book an appointment at Niyo Hair and Beauty.
Avoid moisture, use sulfate-free products, and limit heat styling to extend the style.